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Waze Does Not Care About Beautiful. 🌴
Love slow Shabbos cooking? Keep a quick plan too. Ellie Azerad on making room for both the scenic route and busy Fridays, without living in the kitchen.

Ellie Azerad


Maybe Your Expectations Need Decluttering Too
Your house isn't the only thing that needs decluttering. Ellie Azerad on letting go of everyday expectations and making room to enjoy what's already here.

Ellie Azerad


Please Don’t PAY Your Squatters 📦
Before you pack, decide what deserves a place in your next home. Ellie Azerad on panic-packing, moving costs, and why clutter with a new address is still clutter.

Ellie Azerad


My Dryer Broke. Don’t Worry, I’m Not Making You Get Rid of Yours.
My dryer broke. No, I'm not telling you to get rid of yours! Ellie Azerad on deciding what your family actually needs before replacing a broken household item.

Ellie Azerad


I Tried and Tried. It Was Never Enough!!!!
Tidying and organizing but still overwhelmed? Ellie Azerad shares what changed her home: less stuff to manage. Start by getting five unwanted items OUT.

Ellie Azerad


My House Was a Balagan. And I Loved It. 😂
Erev Shabbos can be noisy and still feel joyful. Ellie Azerad shares a lesson from Sivan Rahav-Meir about the Shabbos memories we want our children to carry.

Ellie Azerad


Close your kitchen in 10 Minutes
Ohhh lahhh lahhh. My inbox is HEATED. And, I love it! When I sent out that email about closing your kitchen in around 10 minutes, I got two very different kinds of responses. And keep reading, because I’m going to explain exactly what I mean by “10 minutes,” what I do not mean, and why this is actually possible once your kitchen is Frum Minimalized. But first, let’s talk about the emails. The first kind of response was from women saying things like: “OMG yes!! I finally got t

Ellie Azerad


🚫The mop meant DO NOT ENTER🧹
Hi Frum Minimalists 💛 Sometimes I tell my students and clients: “BTW, you gotta close your kitchen at night.” And they look at me like…Ellie. What does that even mean? Like close the kitchen HOW? So in this post, I want to share what I mean, how to do it, and why it's so super important. Story Time☕ Growing up, we had a neighbor whose mother would close the kitchen every night around 7:30. After supper, she would clean the kitchen, mop the floor, and then take the mop stick

Ellie Azerad


The pity party I almost attended today🎉
Hi FRIENDS! 💛 Today I walked into a pity party. I basically walked in, sat down, and stayed there for a while. The theme of the party was something like this: “This war is exhausting.” “The kids are home.” “There’s no routine.” “Everything feels upside down.” Which, by the way, are all true. Life in Israel right now is strange. The kids are home from school. The days blur together. There’s no normal routine. We get these pre-alarm warnings that sirens might come (in the mi

Ellie Azerad


Social Facilitation
Hi Frum Minimalists 💛 Last week inside The Frum Minimalism 8-Week Challenge , we learned something that I think every busy Jewish woman needs to know. Especially right now. Especially before Pesach. It’s called social facilitation. I know. Sounds academic. Stay with me. Story time. You know that one task you’ve been avoiding? The insurance form. The school paperwork. The cabinet that feels overwhelming. The drawer that makes you slightly angry every time you open it. You sit

Ellie Azerad


Pesach Can Be Easy
Hi Friends! TODAY’S ANOTHER LONG ONE! This email is ALL ABOUT my LIFE-CHANGING HOME RESET BOOT CAMP, which is on a HUGE SALE RIGHT NOW. So… JOIN NOW. Normally, this is where I’d say something like, “If you don’t want sales emails, you can opt out.” But I’m not going to do that. Why? Because I’m not sending you a million emails about this. I put everything into this one email on purpose. And, there are STORIES in here lol! Plus, we’re going right back to regular content very s

Ellie Azerad


HUGE SALE!
Hi Friends! Important announcements before today’s HOCK💛 1. Price Update, Please Read The price of Frum Minimalism is going up after this round. UNTIL February is the last opportunity to join at the current price. So please read the email below carefully. It explains: why this program exists why this round is different and why now is the perfect time to do it The full story is below. 2. Please don’t make me sad! For years now, I’ve been telling women: Life can be easie

Ellie Azerad


“Out of Sight, Out of Mind”? Clutter is Clutter no matter where it is.
Hello Frum Minimalist's! A Few Quick Announcements Before Today’s Email 💛 Quick heads-up before today’s email: This one is long. Like … LONG 😅 I’ve been getting so many questions, and instead of answering everyone privately (and sending a million emails), I decided to put everything here in one place. If you understand email strategy and you’re thinking, “Ellie, this feels very backwards,” you can totally tell me. I’m just trying not to clutter up your inbox. Also, just s

Ellie Azerad


You Can’t Miss This! You have questions. I have answers.
You have questions. I have answers. I got SO many responses to the Word of the Year email… “What exactly is this?” “How do I hear more?” “How do I go deeper?” In today’s email, I want to answer a specific question I received. I actually got a few variations of it, but this woman phrased it so perfectly that I copied her exact words. " I think most frum women are way too multi-faceted to choose one word. For example, a woman may be trying to be more validating to her teens and

Ellie Azerad


Do You Have a Word for This Year? What is it and how to find one!
Do You Have a Word for This Year? I’ve gotten a few emails this week that all basically say the same thing: “Ellie… what is a word of the year?” “Why is everyone talking about this?” “Do I actually need one?” You might have seen this concept floating around everywhere, productivity people you follow, emails landing in your inbox, podcasts talking about it nonstop this time of year. Everyone keeps mentioning their word of the year and you’re thinking… What on earth is that? A

Ellie Azerad


Let’s Frum Minimalism 2026!
Hi Frum Minimalist's💛 3 Announcements: 1. Scroll to the end of this email for a New Years Gift for YOU! 2. For those of you who watched the panel I lead on mom / work / life balance, I’d love to hear what you enjoyed and what you learned from it. In today’s email, I’m going to share how I’ve been applying some of those ideas in my own life. 3. And if you caught my article from Chanukah, on Between Carpools , tell me what you thought about that too! Now for today’s hock! Unf

Ellie Azerad


Chanukah Is Coming… And So Is the Mess
6 EASY TIPS BELOW: Hey friend, let’s talk about something super important! Chanukah is coming. Your kids are excited. Your mother-in-law is excited. Your Amazon cart is excited. But your playroom? Your playroom is shaking in the corner whispering please no… not again… Because for many of us, Chanukah comes with a whole lot of stuff. And listen, we are blessed. Truly blessed. Many of us have family who love our children so dearly that the love shows up in the form of gian

Ellie Azerad


JOIN THE FREE PARTY!
Hello Hello Frum Minimalist! You know me. I’m the FIRST person to tell you to run away from free stuff because free usually means one thing: CLUTTER. Mental clutter, email clutter, digital clutter, decision clutter. All the things we don’t want in our lives. So when I tell you to join something FREE, Just know… it must be GOOD. It’s called The Ultimate Chanukah Party , and the reason I’m excited about it is because you get to join 70 smart frum women, each handing you someth

Ellie Azerad


Is your home screaming at you?
Hello Hello Frum Minimalist! QUESTION TIME: Is your home screaming at you? Do you walk into your home and just feel like ahahahah!! - like the stuff is screaming or even talking to you? Not with actual noise. With visual overload . Most women don’t realize this, but the rooms we live in are constantly talking to us. Some rooms whisper. Some rooms hum quietly in the background. And some rooms, usually the ones we avoid without even understanding why, are practically shout

Ellie Azerad


The Shopping Habit Every Woman Needs This Week
Hey friend AKA Frum Minimalist :) If you’re anything like most women, you see all these sales and your brain goes: “Ohhh I want this… and this… and maybe that… and ooh look at this!” Thanksgiving week is here, and so are the endless sales, deals, and “must-have” items. So, I want to share with you one really awesome idea, something I do, something my students do, and an idea straight out of my newest upcoming book IYH. And you MUST let me know if this helped you:) It’s called

Ellie Azerad
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